The key to any successful business, small or large, is advertising. Your potential clients need to be aware of your business and products. This is the KEY!
4. Advertise Because Your Competition is Advertising.
There are only so many consumers in the market who are ready to buy at any one time. You need to advertise to keep your regular customers as well as counterbalance the advertising of your competition. You must advertise to keep your share of customers or you will lose them to the more aggressive competitors.
Don't get left behind wondering why your competitors are busier than you are. Stay up to speed on what they are doing and make sure you are one step ahead of them.
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